Circulation

Total Print Circulation Monthly: 12,632

Breakdown of Subscribers

Coffee Retailers 45%
Coffee Roasters/Roaster Retailers 28%
Distributors 9%
Foodservice Directors 9%
Quick Serve Chain Headquarters 4%
Industry Professionals 5%

Digital and Print Combined Circulation:

33,981
More than DOUBLE any other
cof­fee trade magazine!

21,349 Digital Subscribers in 57 coun­tries receive CoffeeTalk every month in their inbox with the lastest flip book tech­nol­ogy and live links to our advertiser’s websites.

top

Editorial Calendar

January

International Buyers Guide

  • Distributed at 20 major cof­fee & food ser­vice shows
  • Over 2000 list­ings, each ver­i­fied for accuracy
  • The most com­plete and accu­rate list­ing in the industry

February

Commercial Blenders & Frozen Beverages

Bonus Distribution at:

  • International Restaurant and Foodservice Show – NYC
  • Coffee Fest
  • Ultimate Barista Challenge

March

Cups, Lids and Other Disposable Products

Bonus Distribution at:

  • National Coffee Association Annual Conference
  • Natural Products Expo West

April

Packaging Equipment Options

Bonus Distribution at:

  • Specialty Coffee Association of America Annual Exposition – Portland
  • National Restaurant Show – Chicago
  • Coffee & Tea Expo of NYC

May

The World of Tea; Hot, Iced, Herbal, and Beyond

Bonus Distribution at:

  • World Tea Expo – Las Vegas

June

Coffee Brewing Systems & Water Quality Systems

Bonus Distribution at:

  • Coffee Fest – Chicago
  • SW Foodservice Show / Ultimate Barista Challenge
  • Fancy Food Show – NYC

July

Annual Making a Difference Ezine

Non-Profit Organizations present pro­files of cur­rent projects and invite our read­ers to help make a dif­fer­ence in our indus­try and around the globe.

August

Annual Roaster Survey

Bonus Distribution at:

  • SCAA Roasters Guild Retreat
  • Ultimate Barista Challenge
  • Western Foodservice Show

September

Healthy Options for Your Café

Bonus Distribution at:

  • Coffee Fest Seattle
  • Natural Products Expo East
  • Ultimate Barista Challenge
  • Florida Restaurant Show

October

New Technologies to Maximize Your Profits

Bonus Distribution at:

  • Canadian Coffee & Tea
  • National Coffee Association Fall Conference

November

Recycle, Re-Use, Renew;
The Best of the Best in ‘Green’

Bonus Distribution at:

  • International Motel/Hotel Restaurant Show – NYC

December

E-Zine, The Annual State of the Industry

Industry lead­ers from all mar­ket seg­ments express in their own words their views on the past year, and the upcom­ing year in coffee.

top

Ad Specs

 

2012 Net Print Rates: 1x 3x 6x 12x Ad Size Dimensions
Full Page $3000 $2850 $2700 $2500 Full 10.5 x 14
1/2 Page $2100 $1700 $1550 $1450 Full Bleed .125″ Bleed
1/3 Page $1750 $1450 $1400 $1360 1/2 V 4.3125 x 12.875
1/4 Page $1500 $1300 $1200 $1100 1/2 H 8.875 x 6.3125
1/6 Page $1125 $990 $860 $820 1/3 V 2.7197 x 12.875
1/8 Page $1000 $940 $850 $790 1/3 H 5.8333 x 63125
CT Special $650 $599 $499 $399 1/4 V 2.0313 x 12.875
Two-Page Spread $5899 $5799 $5500 $4999 1/4 H 4.3125 x 6.3125
Center Spread $6950 $5999 $5850 $5750 1/6 V 2.7917 x 6.3125
Back Cover* $4200 $3999 $3799 $3599 1/6 H 5.8333 x 3.0313
Inside Front Cover* $3950 $3750 $3550 $3300 1/8 V 2.0313 x 6.3125
AllStar Tools n/a n/a $3450** $3200** 1/8 H 4.3125 x 3.0312
**($199/mo) **($166/mo) CT Special 2.0313 x 4.6719
Daily Dose Monthly Annually* Premium Online Advertising Pricing
1 $1000 $9600 $1000 Digital Issue Sidebar $1995
2 $750 $8400 $750 Digital Popup $750
3 $750 $8400 $750 Digital Issue: Video Ad Insert Call for rates
4 $750 $8400 CoffeeTalk.com Banner Ads Call for rates
5 $750 $8400 CoffeeTalk.com Classifieds $1/word
6 $525 $5100
7 $525 $5100
8 $525 $5100
9 $525 $5100
10 $525 $5100
11 $375 $3500
12 $375 $3500
13 $375 $3500
14 $375 $3500
15 $375 $3500
16 and below $200 $2100

New pre­mium Daily Dose ads will be fea­tured on the right-hand 
side of the Daily Dose at a new size. These 3 lim­ited slots will 
have prime place­ment at the top of the page at a new size.
Animation is avail­able on Daily Dose ads at a $100/month pre­mium.
*Annual prices are pre-paid.

top

Format of News Releases

While news releases vary, most should include the fol­low­ing key components:

Contact Information

Please be sure to include a con­tact per­son, mail­ing address, tele­phone and fax num­bers, email address and any web­site addresses in your release.

Heading

A sim­ple state­ment of the news the release is announcing.

Date

Please do not put in a spe­cific date, but rather iden­tify the month of the release, i.e. September 2003. CoffeeTalk often has a back­log of releases, which means that releases often are pub­lished months after their sub­mis­sion. On all releases, please high­light any date-sensitive infor­ma­tion, such as an upcom­ing event or prod­uct launch at an upcom­ing tradeshow.

What is new

This is the body of your release, which should include at least one or two para­graphs about the fea­tured item or announce­ment. If you are announc­ing a new prod­uct, this sec­tion of the release is where you give poten­tial cus­tomers the rea­sons why they would want to pur­chase it. Why does it stand out?

A mini-view of your company

To con­clude your release, please include a few sen­tences that posi­tion your com­pany for the read­ers. Outline the extent of your company’s prod­uct lines, its dis­tri­b­u­tion area, and other infor­ma­tion such as when it was estab­lished and/or the story of its ori­gins. Due to the vol­ume of press releases, we reserve the right to limit press releases.

Please sub­mit ALL press releases via the form pro­vided here: PDF, Snail Mail and Faxed doc­u­ments will not be accepted.

As a pre­cau­tion, attach a Word doc­u­ment to the form in addi­tion to enter­ing in the copy in the form pro­vided. This ensures that your release is still read promptly in case there is dif­fi­culty open­ing the attach­ment. Any art­work images or logos must be saved as .jpg and included as sep­a­rate attachments.

Please note that there can up to a 4 month wait for sub­mis­sions and non-advertisers may be lim­ited to one release per 4 month period. Advertisers are always placed on a no-wait basis.